Received this bit of news on my mail box. And as such, this is rather disheartening. Where the airwaves are populated by auto-tuned mainstream pop music, and even the illiterate can coarsely sing along to the most played out latest K-pop single; perhaps one of the few local FM stations that has managed to hold on to it’s identity and not sell out to ratings wars, NU107 is at the throes of having its identity be erased and be turned into nothing more than just another FM station riding the airwaves of pop.
Save Nu107 FM’s rock music-oriented programming format!!!
There are rumors that the Progressive Broadcasting Corporation, that owns and operates DWNU FM (aka NU107) has already sold much of its shares to new personas, hence the impending change in its format from its current rock-oriented programming to mainstream pop. If this new format pushes through, listeners and fans will surely be disheartened, especially starting rock bands who aspire to make it big in the business. The death of Nu107 marks the death of the rockstar dream, especially that it is the only station that hosts an annual Rock Awards ceremony.
Take note, this is is NOT a petition to prevent the new personalities from venturing into the station’s business, but rather, to ensure that NU107 maintains their modern rock-oriented programming which has cultivated both the local and foreign rock consciousness in the country for the past 20 years. This is a battle cry to all advertisers who think the rock audience is a remote, diminuitive, niche market.
Please sign the petition (http://www.petitions24.com/savenu107) to show our unity, AND OUR STAND IS WE DON’T WANT NU107 AND ITS ICONIC PROGRAMS AND EVENTS TO CEASE TO EXIST! There is safety in numbers, so please be counted!
Shout out to my dear local readers! Though you may support other FM stations, I ask you to support this endeavor not for popularity or ratings wars but to lift up the banner of preserving uniqueness and identity and to show that one doesn’t always have to try and fit in with the masses just to make in this world of ours which has succumbed to ubiquity.